About us · since 2014
Engineers who learned to market.
Marketers who learned to ship.
DMindex started as a digital marketing index — measuring what campaigns actually earn. Twelve years later we build the software we wished our clients had, and run the campaigns that put it to work.
The story
From dashboards to delivered products
In 2014, DMindex began helping businesses rank, advertise and convert — SEO, Google Ads, social campaigns and lead funnels. Over 500 projects later, one pattern kept repeating: clients were great at selling and bad at the paperwork behind it.
Invoices in spreadsheets. VAT handled by panic. Stock counted by memory. When ZATCA's e-invoicing mandate arrived, we watched Saudi businesses struggle with tools that treated compliance as an afterthought.
So we built DMIndex Software — the accounting, POS and e-invoicing suite we wanted our own clients to own. FATOORA Phase 1 and Phase 2 live inside the product, the ZATCA hub is our own code, and support runs on WhatsApp because that is how the region works.
Today DMindex is two disciplines under one roof: software that keeps you compliant and marketing that keeps you growing — accountable to the same team, on the same chat thread.
- Show the numbers. If a metric can't be verified, we don't report it.
- Compliance is product work. ZATCA rules belong in the code, not in a manual.
- Answer on WhatsApp. Support that takes three days is not support.
- No lock-in. Monthly plans, exportable data, honest offboarding.
Leadership
The team behind the work
Shah Faisal
CEO & Founder
Google-certified partner and developer with 12+ years leading SEO and paid campaign strategy — and the product mind behind DMIndex Software.
Junaid
Digital Marketing Manager
Runs cross-channel planning and execution across paid, social and content teams — the person who keeps campaigns pointed at revenue.
Mohsin Wahab
AI SEO Marketing Manager
Applies AI tooling to keyword intelligence, content optimization and technical audits — turning research hours into ranking days.
Work with us
Tell us the problem — compliance, growth, or both — and we will tell you honestly whether we are the right fit.